Skip to main content

It Seems Impossible to Not Be Unprecedented


 

Of all the places to see it, I was waiting in line to pay for groceries today and there was a notice on the isle divider that “due to our unprecedented times self-bagging would no longer be allowed.”  I thought to myself – yet again – that word.   Unprecedented.   While I’m shopping for groceries of all times!.      

I don’t have to tell you that we hear and see it everywhere.   First, they started using it for climate change.  And soon after to describe the behavior and actions of President Trump.  And now, it’s a perfect trifecta with the advance of the Covid 19 pandemic.     

Except for some extreme conservatives, the majority of Americans accept the impacts of climate change, such as temperatures rising in the air and in the water, ice melt from glaciers in Greenland and the disruption of many species of plants, insects, fish, animals, etc.   And with each passing year new records are being set and every time they are reported as “unprecedented."

On the political side of things, there certainly were an "unprecedented" number of Democrats vying for the presidential nomination.  A literal army!   And you would have to be blind and deaf if you have not watched or heard President Trump set “new precedents" of bad behavior and questionable government actions that are set and then destroyed on an almost daily basis.   Sometimes they are reported as ‘unprecedented’ multiple times a day.  And sometimes Trump refers to them himself as “unpresidented” in his tweets using his poor spelling to coin a new word for a similar action.   

As for Covid 19, I’m sure we wish the government assurances it was just a hoax, or it was under control in China and it would beautifully disappear by Spring were proven true.  But when our government told us it’s not their responsibility, we found a use for the word ‘unprecedented’ to describe the lack of coordinated government plan and ‘unprecedented’ spread of the disease and infection as a result.   Worse than the death and disease, the rapid impact of our inaction on our economy was again described as ‘unprecedented’   

There is one thing I can assure you, we seem to be living in ‘unprecedented’ times .  If the word "unprecedented" is being used, it means change is happening.   And I cringe as it usually denotes some form of negative action or activity.    I’m sure we all wish the world was a bit less ‘unprecedented’ right now but I wouldn’t hold my breath for it this year.  Maybe 2021?   In the meantime, could we come up with another word?   I just want it all to be over. 


Comments

Popular posts from this blog

Navigating the Maze of Life. Reflections at 70 - Part 1

It's perfectly fine if you don't have a life plan by age 21 or 31, but I admire those who do. For instance, becoming a medical doctor requires a commitment that begins in your teenage years and continues throughout your life. However, that wasn't my path. Fortunately, my career opportunities often emerged through professional contacts and natural progressions. I started in a small business and later transitioned to the high-tech industry as a sales engineer, a product manager, and an IT consulting executive. I always thought the marketing team was out of touch and that I could do it better myself. So, I did. I moved from consulting and product management to becoming a marketing professional, ultimately attaining the Chief Marketing Officer (CMO) position. In later years, this transition enabled me to return to small business by founding my consulting practice, collaborating with CEOs on strategic business plans and marketing challenges. O ver the years, I have changed caree...

Women Executives and Mentoring – Boomer Observations

Men and women work side by side, tackling the same business problems, sitting through the same meetings, and walking the same hallways. But studies suggest the common ground ends there.  Men and women experience very different workplaces, with the odds for advancement varying widely, and corporate careers too often come in two flavors: his and hers. According to a study I saw, the disparity begins at the entry level, where men are 30% more likely than women to be promoted to management roles. It continues throughout careers, as men move up the ladder in larger numbers and make up the lion's share of outside hires. Though their numbers are growing, women hold less than a quarter of senior leadership positions and less than one-fifth of C-suite roles. And so, when it comes to men and women finding mentors or sponsors to help grow their careers, it's likely going to be a man who will be at the executive level and helpful in that regard. Although being a gay executive had its cha...
Maya Angelou and Marketing As marketers - I have always felt there is much to learn from Maya Angelou about communication. One of her many truths was this - "I have learned that people will forget what you said, people will forget what you did, but people will never forget how you made them feel. " While few of us can claim this kind of communications finesse, she showed us it can be done and gave us a worthy inspirational goal for both our professional and personal lives. Thank you Maya - the world is a richer place for you having been here.   We miss her wise voice in these troubled times.